HypePlug in early 2021 was tapped in by Sotheby’s to source and curate a selection of sneakers for their Luxury Week Sale out of Paris. On September 22nd 2021, the auction started with 30 sneakers featured alongside the jewellery and bags typical of luxury week.
Pairs from the HypePlug Closet include the Nike SB Low Bernard Buffet and Nike Air Yeezy II Dual Signed by Kanye West, whilst other notable pairs included the Nike Air Force 1 Playstation, Off-White Air Force 1 Samples, and Nike Dunk High Grammy Samples.
This was the first auction featuring sneakers put on by Sotheby’s FR and broke a record. The previous highest recorded public sale was for a Nike FLOM which sold for 63 000 USD last year. HypePlug’s Paris Dunk was sold for a final price of 82 900 EUR which has absolutely set a new precedent.
Sotheby’s also hosted an exhibition for the lots available at their space at 76 Rue du Faubourg Saint-Honoré 75008.